Use your key phrases in as many URLs as possible

Taking someone’s email and spamming them mercilessly without the appropriate unsubscribe links or reselling private information to other sites is also black hat. Google, for example, will punish websites for keyword stuffing by means of lower search rankings when the same word is used too many times in an …

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Things about authority sites you have to experience yourself

70% of the links clicked on by web users are organic results. SEO was in its infant age, an era where manual submissions and keywords stuffing techniques was the order of the day. If you have a simple HTML-based site, moving hosting providers is not a particularly difficult process, whether …

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Create topic groups for your keyword targets

Images, videos, slideshows and audio act as a signal of quality content to search engines… after all, you have put in the work to make your content look good and interactive! The benefit of getting links from networks is low, whereas the risk of being penalised and losing rankings is …

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The majority of your backlinks should be branded

There is an old adage used by webmasters which sum up most successful websites, “content is king”. It’s important to keep this in the forefront of your mind before adding or removing the copy from your site. Web users surf the net in search of answers, information, products, and …

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Use Google Adwords & PPC Ad Campaigns

Take a look at which sites are currently winning the front page for the phrase you are hoping to win. Then, go ahead and link to a few of them within your own content. It can be within the body of the text, or you can include a few links …

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Search engine power comes from link building

If you have not done any link building, or have been stuck in the link building tactics of a bygone era, you’re missing out on a lot of potential search engine power. The best link building strategies take more time and effort and are focused on building relationships and …

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