Why has LSI been so popular?

The main idea behind the traditional link building to measure all the do-follow links that a website can generate and totally ignore all no-follow links. On the web, sole traders can in theory compete with the corporate big boys, so being able to be found – and found easily – among those …

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Emphasizing fast results by using nofollow links

Unlike TV advertising and other large-scale marketing campaigns, companies don’t require a huge budget to compete in organic search. They simply need the knowledge to build an effective search strategy. Don’t change your URLs if you don’t have to. Certainly, don’t modify URL structure for minor …

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Carve out time for concentrating on walled garden sites

The SEO method involves not only making an adjustment to the website itself but also work on the wider internet to build a site's authority and position. You must also use social SEO. Sites supposedly targeted by Fred reported a strong traffic decline from Google organic search. I’m sure …

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Be mindful of comment spam

Scan through your website and make a list of all the relatable keywords.Then, make a list of all the potential keywords keeping your niche in mind. If you are already clear with your business/product/service offerings, then keyword selection is all the more easy. Google will follow your …

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Less is always better when it comes to link exchanges

Backlinks are one of the most important factor of off page optimisation to rank your website on SERPs. There are many backlinks, and all are not important. Considering which backlinks are important and which links should be directed to your website, understanding no follow and do follow links is essential …

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You need to optimize for more than one keyword phrase per page

Web pages that are optimized for the organic listings of a particular search term are more likely to be included in the local search results. Although SEO is just part of the online marketing mix, it’s instrumental in boosting traffic to your online business. After all, most online shoppers …

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Have specific topics surrounded by blog posts related to the topic

Backlinks are links from outside domains that point to pages on your domain; essentially linking back from their domain to yours. Create serious value by developing really well targeted 'content hubs,' or pieces of content that are highly engaging and serve a serious need that customers like yours need help …

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“Niche down” approach

A company may be able to identify thousands of keywords worth optimizing—but do they have a big enough SEO budget to handle that workload? There are various aspects of technical mobile SEO that you should take into consideration to optimize your website for mobile search. Make your descriptive tag …

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Keep your title tag under 55 characters

Over the past few years the way we use search engines have changed. We no longer just type words into search engines, we can speak to our phones and search by asking questions, or we can use smart assistants on devices such as Google Home to answer queries for us …

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When to Use Free SEO

The best directories are the ones that also provide useful information for your potential customers. If you are writing a blog for a brand-new website that has no authority, chances are that nobody will find this on Google. It is the equivalent of writing a great book but it’s …

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Does the content bring through traffic outside of organic search?

You can use your blog as an informal platform for giving insights into your thought process as it relates to your business. You can review products, offer personal opinions (be careful, of course, to avoid serious controversy) and answer questions. Even if your blog readers aren’t ready to purchase …

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Backlinks, backlinks, backlinks!

Make sure that every page has one call-to-action, so the goal of the page is clear. If you add multiple buttons, you lose the focus of the page and your visitors won’t get where you want them to go. To be successful in SEO, you need to know a …

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Make Use Of Local Citations

One of the most time-consuming parts about link-building is actually finding places that will give you links. Mobile SEO is just like regular SEO – all about making sure your site is crawlable and findable. Also, you need stellar performance, great content and a flawless UX. In Search Console, there’s …

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Use social media channels to expand your reach

Unique content signifies quality. Pick your permalink structure wisely. Don’t change your permalink structure for the sake of it. Incorrectly redirecting your old URLs to the new URLs might lead to problems and could get you dropped from the rankings. It often takes time for the results to show …

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Page load is an important SEO factor

In the earlier days of SEO, sending out press releases with keyword optimized anchor texts would get you a dozens of backlinks. In some fortunate cases, this would even make your site crawl to the top positions on SERPs. So, eventually Press releases became a tactic to build links and …

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How do you make a Google friendly heading?

Anchor text has been a huge talking point within SEO for many years now. There was a time when SEO really was a matter of determining which keywords could deliver the most traffic, then optimizing your website for those terms, and then building as many links as you could get …

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Write Benefit-Focused Content

To improve content performance, brands need to stop producing content for content’s sake and instead produce smart content: Google wants to see that people are spending time on your website and the best way you can ensure this happens is by making content that people want to read. Moreover …

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You Can't Have Search Without Social

Google has always encouraged webmasters to make their primary focus one of providing a good user experience. As the algorithm gets “smarter”, websites that do so are positioned to benefit the most. When I am reading articles, therefore a potential consumer, I have no idea whether a link is follow …

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Crawling and Indexing

Auditing an existing site is one of the most important tasks that SEO professionals encounter. SEO is still a relatively new field,and many of the limitations of search engine crawlers are nonintuitive. While many old-school SEOs believe that link building techniques are now largely ineffective (or at least less …

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Be Mobile Friendly

The anchor text section clearly shows what text the links pointing to a website has. This is an opportunity to take a look and make sure that the website does not have a spammy anchor text profile. The modern user has a very short attention span. If a website takes …

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Navigation affects traffic

Today, many sites use secondary menus to accommodate for additional content. Loads of site-owners can’t help but state that they “can’t squeeze all they have to say in just a few pages.” It is important to note that search and offline behavior have a heavy degree of interaction …

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