In Search Console, there’s a report called Links to your site which can show you the domains linking to you. Take a look at them – if you are happy with what you see, all is good. If you’re shocked by what you find, you will need to take further action. If your meta description is a duplicate, the user experience in Google will be less. Although page titles might vary, all pages seem the same as all descriptions are equal. There's nothing like marketing in the minute. A popular practice, and thought to be best for SEO, is to include your target keyword as close to the start of the page title as reasonably possible (so that it still makes sense).

Add Modifiers to Title

If you recently moved to HTTPS or you plan to do so, mixed content is something you’ll most likely have to deal with. It’s not enough to just know your keywords. You must use them in the right way to fully develop long-term SEO value. The best tactics include assigning one keyword to each page on your website and optimizing that page using on-site SEO best practices. That way you always publish SEO friendly posts and page content. Although Google hasn’t officially declared it, there is evidence to suggest that this search engine giant does reward sites with strong user engagement with higher page ranking. From a usability point of view, it makes sense to ensure that your website is mobile-friendly as over 56% of all traffic now comes from mobile devices. This means that if you want to keep those users engaged then you need a mobile-friendly website.

Create Search Engine & User-Friendly Pages

Links and content are certainly at the top of your SEO strategy. However, Google identified CTR and user experience as major ranking factors. Increasing one will certainly increase the other as well. Heading tags are tags that are used for the creations of headings. The most important tag is the h1 heading tag, and will usually be the title of a post. Heading tags have a top-down hierarchy from h1 to h6. What value do headings have for SEO? The problem with directories: A good directory’s intent is to categorize the internet into different categories/subcategories, while providing links to good websites in those categories. Although there are legitimate directory websites, many were built solely for the purpose of building links back to webpages without consideration of link quality. This is the wrong way to build links. Good quality takes time to create. It takes time to implement. And it takes time for Google to acknowledge that quality.

Keyword groups are ready already

It takes time to research your market and industry. It takes time to perform the necessary analyses. And it takes time to product quality content. The goal of negative SEO is to lower the rankings of competitor websites. This, they believe, will subsequently elevates their own rankings once the competition is out of the way. It’s worth noting that there are SEOs who prefer using TF (Trust Flow) and CF (Citation Flow) from Majestic when checking their competitors authority and trust levels. Gaz Hall, an SEO Expert from the UK, said: "The reason that most SEOs don’t know technical SEO is because they don’t spend enough time meeting and talking to web developers."

Why do links matter?

If you are designing your website yourself and mess up the coding in your website, Google spiders won’t be able to read your site efficiently and this can hurt your rankings significantly. By limiting your SEO efforts to Google, you might be missing out on some great opportunities for small business growth. The main purpose of categories and tags are to help web visitors navigate your blogs quickly and easily, which in turn, help you get a better search ranking (if used properly). In a nutshell, categories are the table of contents for your blog, while tags are the index that helps a search engine to interpret your blog’s subject matter with ease. Internal linking is a really effective SEO technique – it helps search engines identify new pages on your website and indicates what your page is about.